SEO test result

Last tested URL from domain yellow.co.nz:

Loading the page

URL address (destination address in case of redirection):
https://yellow.co.nz/

Retrieved from:
16. 6. 2024 17:56

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 0

Well done! The URL goes directly to your content.

2 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: OK

Well done! Both 'https://yellow.co.nz/' and 'https://www.yellow.co.nz/' have been redirected to the same URL.

1 / 1

URL length: 21 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://yellow.co.nz/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://yellow.co.nz/sitemap.xml

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
11 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: Loading content

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Yellow® are on a mission to help New Zealand Business thrive by developing Marketing Solutions to help them grow. Learn about our multi-channel solutions.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>New Zealand's Small Business Nation 2023</h1>
<h1>Don't play hide & seek with your customers.</h1>
<h1>Today's the day to click with your customers.</h1>
<h1>Digital and Print Marketing essentials for Kiwi businesses</h1>
<h1>"The only issue is that we didn’t start working with Yellow sooner!"</h1>
<h1>Environment & Sustainability</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
     <h1>New Zealand's Small Business Nation 2023
     <h1>Don't play hide & seek with your customers.
     <h1>Today's the day to click with your customers.
               <h3>What we do
     <h1>Digital and Print Marketing essentials for Kiwi bu…
               <h3>Yellow Online Profile
               <h3>Print Advertising
               <h3>Digital Advertising
               <h3>Yellow Expert
               <h3>Unsure which solutions you need? Book a callback w…
               <h3>Customer Story
          <h2>Hear what our customers have to say
     <h1>"The only issue is that we didn’t start working wi…
          <h2>Mike Pero Real Estate
          <h2>Robyn's Undies
          <h2>We are Yellow
     <h1>Environment & Sustainability
          <h2>Ready to find out more?
               <h3>Solutions
               <h3>Sites
               <h3>Knowledgebase
               <h3>Print publications
               <h3>Company

The headings on your page are not in the correct order!

0 / 1

Number of headings: 23

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 61

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 48
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 11
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: The page icon is filled in
Icon

Well done! Your page has the page icon filled in for Apple devices.

2 / 2

Paragraphs: Paragraphs contain text of 853 characters. The length of all text on the page is 3399 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'slice-end id="_gatsby-scripts-1" ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
17 / 23

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: NO

Your page does not contain navigation. Consider adding the nav tag.

0 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
4 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 478

Well done! Your page contains enough words. There are '478' of words on the page.

2 / 2

The most common words on the page:
business | with | your | book | yellow | customers | that | books | marketing | advertising

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
business10x0x1x1x
with8x0x0x4x
your8x0x0x2x
book7x0x0x1x
yellow5x0x0x5x
customers4x0x0x3x
that4x0x0x1x
books4x0x0x0x
marketing3x1x1x1x
advertising3x0x0x2x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 74.5 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://yellow.co.nz/74.5 kB
/favicon-32x32.png?v=d7767a084169e12019e0b942552f7b880.6 kB
/favicon.svg?v=d7767a084169e12019e0b942552f7b8859.9 kB
/manifest.webmanifest1.0 kB
/icons/icon-48x48.png?v=d7767a084169e12019e0b942552f7b881.0 kB
/icons/icon-72x72.png?v=d7767a084169e12019e0b942552f7b881.5 kB
/icons/icon-96x96.png?v=d7767a084169e12019e0b942552f7b882.0 kB
/icons/icon-144x144.png?v=d7767a084169e12019e0b942552f7b883.2 kB
/icons/icon-192x192.png?v=d7767a084169e12019e0b942552f7b884.4 kB
/icons/icon-256x256.png?v=d7767a084169e12019e0b942552f7b886.2 kB
/icons/icon-384x384.png?v=d7767a084169e12019e0b942552f7b8810.5 kB
/icons/icon-512x512.png?v=d7767a084169e12019e0b942552f7b8815.8 kB
/sitemap-index.xml59.9 kB
Linked script files
/webpack-runtime-44596c313bfbddf44f30.js5.3 kB
/framework-54f006e5c21c6f2f4517.js46.6 kB
/b3a13d7d-1be68a2fdb7732c1ce6b.js40.3 kB
/app-589f290175d367c6a368.js205.4 kB
Linked image files
TOTAL538.2 kB

Well done! Your page, including the source code, is a reasonable 612.7 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages:
ErrorURL
404https://yellow.co.nz/why-yellow/
https://yellow.co.nz/our-solutions/google-search-ads/
Note: Only 30 of randomly selected internal links were tested. Your page contains 48 of internal links.

Your page contains links that lead to pages that end up with one of the 4xx or 5xx errors.

0 / 1

Achieved score:
3 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(43 / 64)
67.2 %

Our type for linkbuilding

You can very easily have your website setup checked for SEO by our online tool, which will give you an indicative assessment of interpretation, routing, targeting and also linkbuilding.

For actual link buying, we recommend whitepress.com. This is a sophisticated marketing tool that is designed to build quality backlinks. With such a link, your website can become a very powerful tool to build collaborations with other companies or a stable selling point for your company.

  • quick and easy publication on 89 000 websites and growing
  • publication in 30 key languages and countries, vital for business expansion
  • in built 40 parameter selection tool, helping you choose your perfect website
  • best value for money on publication prices

info@seolight.com

Contact us

Contact form

Loading the page

URL address (destination address in case of redirection):
https://yellow.co.nz/

Retrieved from:
16. 6. 2024 17:56

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 0

Well done! The URL goes directly to your content.

2 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: OK

Well done! Both 'https://yellow.co.nz/' and 'https://www.yellow.co.nz/' have been redirected to the same URL.

1 / 1

URL length: 21 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://yellow.co.nz/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://yellow.co.nz/sitemap.xml

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
11 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: Loading content

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Yellow® are on a mission to help New Zealand Business thrive by developing Marketing Solutions to help them grow. Learn about our multi-channel solutions.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>New Zealand's Small Business Nation 2023</h1>
<h1>Don't play hide & seek with your customers.</h1>
<h1>Today's the day to click with your customers.</h1>
<h1>Digital and Print Marketing essentials for Kiwi businesses</h1>
<h1>"The only issue is that we didn’t start working with Yellow sooner!"</h1>
<h1>Environment & Sustainability</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
     <h1>New Zealand's Small Business Nation 2023
     <h1>Don't play hide & seek with your customers.
     <h1>Today's the day to click with your customers.
               <h3>What we do
     <h1>Digital and Print Marketing essentials for Kiwi bu…
               <h3>Yellow Online Profile
               <h3>Print Advertising
               <h3>Digital Advertising
               <h3>Yellow Expert
               <h3>Unsure which solutions you need? Book a callback w…
               <h3>Customer Story
          <h2>Hear what our customers have to say
     <h1>"The only issue is that we didn’t start working wi…
          <h2>Mike Pero Real Estate
          <h2>Robyn's Undies
          <h2>We are Yellow
     <h1>Environment & Sustainability
          <h2>Ready to find out more?
               <h3>Solutions
               <h3>Sites
               <h3>Knowledgebase
               <h3>Print publications
               <h3>Company

The headings on your page are not in the correct order!

0 / 1

Number of headings: 23

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 61

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 48
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 11
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: The page icon is filled in
Icon

Well done! Your page has the page icon filled in for Apple devices.

2 / 2

Paragraphs: Paragraphs contain text of 853 characters. The length of all text on the page is 3399 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'slice-end id="_gatsby-scripts-1" ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
17 / 23

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: NO

Your page does not contain navigation. Consider adding the nav tag.

0 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
4 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 478

Well done! Your page contains enough words. There are '478' of words on the page.

2 / 2

The most common words on the page:
business | with | your | book | yellow | customers | that | books | marketing | advertising

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
business10x0x1x1x
with8x0x0x4x
your8x0x0x2x
book7x0x0x1x
yellow5x0x0x5x
customers4x0x0x3x
that4x0x0x1x
books4x0x0x0x
marketing3x1x1x1x
advertising3x0x0x2x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 74.5 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://yellow.co.nz/74.5 kB
/favicon-32x32.png?v=d7767a084169e12019e0b942552f7b880.6 kB
/favicon.svg?v=d7767a084169e12019e0b942552f7b8859.9 kB
/manifest.webmanifest1.0 kB
/icons/icon-48x48.png?v=d7767a084169e12019e0b942552f7b881.0 kB
/icons/icon-72x72.png?v=d7767a084169e12019e0b942552f7b881.5 kB
/icons/icon-96x96.png?v=d7767a084169e12019e0b942552f7b882.0 kB
/icons/icon-144x144.png?v=d7767a084169e12019e0b942552f7b883.2 kB
/icons/icon-192x192.png?v=d7767a084169e12019e0b942552f7b884.4 kB
/icons/icon-256x256.png?v=d7767a084169e12019e0b942552f7b886.2 kB
/icons/icon-384x384.png?v=d7767a084169e12019e0b942552f7b8810.5 kB
/icons/icon-512x512.png?v=d7767a084169e12019e0b942552f7b8815.8 kB
/sitemap-index.xml59.9 kB
Linked script files
/webpack-runtime-44596c313bfbddf44f30.js5.3 kB
/framework-54f006e5c21c6f2f4517.js46.6 kB
/b3a13d7d-1be68a2fdb7732c1ce6b.js40.3 kB
/app-589f290175d367c6a368.js205.4 kB
Linked image files
TOTAL538.2 kB

Well done! Your page, including the source code, is a reasonable 612.7 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages:
ErrorURL
404https://yellow.co.nz/why-yellow/
https://yellow.co.nz/our-solutions/google-search-ads/
Note: Only 30 of randomly selected internal links were tested. Your page contains 48 of internal links.

Your page contains links that lead to pages that end up with one of the 4xx or 5xx errors.

0 / 1

Achieved score:
3 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(43 / 64)
67.2 %