SEO test result

Last tested URL from domain sunderland.ac.uk:

Loading the page

URL address (destination address in case of redirection):
https://www.sunderland.ac.uk/

Retrieved from:
16. 12. 2024 05:55

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://sunderland.ac.uk' a 'https://www.sunderland.ac.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 29 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: -

There is a robots.txt file uploaded on your site, but the sitemap address is not filled in.

1 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
6 / 11

Content analysis

Character set settings: -

Your page is not set to the correct character set!

0 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: The University of Sunderland

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: The University of Sunderland is internationally known for quality teaching, world-leading research and has an internationally excellent reputation for academic excellence. We are the life changing.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>We are the life changing</h1>

Well done! Your page contains H1 heading.

2 / 2

Order of headings:
     <h1>We are the life changing
          <h2>University of Sunderland
               <h3>Trending
          <h2>Find out more about studying here
          <h2>Shortlisted for University of the Year
          <h2>Courses starting in early 2025
          <h2>City Campus, Sunderland
          <h2>The Sir Tom Cowie Campus at St Peter's, Sunderland
          <h2>University of Sunderland in Hong Kong
          <h2>University of Sunderland in London
          <h2>Latest news
               <h3>Sunderland schools get £11 million to unlock child…
          <h2>James Corden to give South Shields Lecture
          <h2>How students are helping rewild the north-east wit…

Your page contains multiple headings and they are used in the correct order.

1 / 1

Number of headings: 14

Well done! Your page contains a reasonable amount of headlines.

1 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 23

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 98
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 32
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: -

Your page does not have the page icon filled in.

0 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 3665 characters. The length of all text on the page is 8206 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'End Facebook Pixel Code ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
16 / 23

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
6 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: Our forward-thinking academics, state-of-the-art facilities and strong links to world-renowned companies will provide you with the support you need to embark on your career journey.

Well done! Your page has the correct page description tag and the headline is a reasonable size.

2 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
2 / 10

Keyword analysis

Number of words per page: 1196

Well done! Your page contains enough words. There are '1196' of words on the page.

2 / 2

The most common words on the page:
sunderland | university | students | centre | campus | courses | city | support | visit | important;

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
sunderland21x1x1x6x
university18x1x1x4x
students11x0x0x1x
centre10x0x0x0x
campus10x0x0x2x
courses9x0x0x1x
city8x0x0x1x
support8x0x0x0x
visit7x0x0x0x
important;7x0x0x0x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 30.9 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.sunderland.ac.uk/30.9 kB
https://www.sunderland.ac.uk/assets/css-2021/style.css128.1 kB
https://www.sunderland.ac.uk/assets/css/stream3.css2.4 kB
Linked script files
https://www.sunderland.ac.uk/assets/js/slick.min.js10.8 kB
https://www.sunderland.ac.uk/assets/js-2021/jquery-ui-1.13.1.min.js68.9 kB
https://www.sunderland.ac.uk/assets/js-2021/typeahead.bundle.exp.js18.0 kB
https://www.sunderland.ac.uk/assets/js-2021/typeahead-template.js1.8 kB
https://www.sunderland.ac.uk/assets/js-2021/compress.js56.9 kB
https://www.sunderland.ac.uk/assets/js-2021/compress2.js130.1 kB
https://www.sunderland.ac.uk/assets/js-2021/script.js11.9 kB
Linked image files
https://www.sunderland.ac.uk/images/external-websites/www/UoS_logo_white.png84.7 kB
https://www.sunderland.ac.uk/images/external-websites/www/UoS-in-London-logo_White.png41.9 kB
https://www.sunderland.ac.uk/images/external-websites/www/UoS_Logo_HK_White.png19.2 kB
https://www.sunderland.ac.uk/images/external-websites/www/map/sund1.jpg19.9 kB
https://www.sunderland.ac.uk/images/external-websites/www/about/campuses/Hong-Kong-map-banner.jpg134.2 kB
https://www.sunderland.ac.uk/images/news/Sarah-Martin-Deham.jpg321.2 kB
https://www.sunderland.ac.uk/images/external-websites/www/armed-forces/AFC_RECOG_GOLD_POS_RGB.png33.8 kB
TOTAL1 114.7 kB

Well done! Your page, including the source code, is a reasonable 1 145.6 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 98 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
4 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(42 / 64)
65.6 %

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Loading the page

URL address (destination address in case of redirection):
https://www.sunderland.ac.uk/

Retrieved from:
16. 12. 2024 05:55

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://sunderland.ac.uk' a 'https://www.sunderland.ac.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 29 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: -

There is a robots.txt file uploaded on your site, but the sitemap address is not filled in.

1 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
6 / 11

Content analysis

Character set settings: -

Your page is not set to the correct character set!

0 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: The University of Sunderland

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: The University of Sunderland is internationally known for quality teaching, world-leading research and has an internationally excellent reputation for academic excellence. We are the life changing.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>We are the life changing</h1>

Well done! Your page contains H1 heading.

2 / 2

Order of headings:
     <h1>We are the life changing
          <h2>University of Sunderland
               <h3>Trending
          <h2>Find out more about studying here
          <h2>Shortlisted for University of the Year
          <h2>Courses starting in early 2025
          <h2>City Campus, Sunderland
          <h2>The Sir Tom Cowie Campus at St Peter's, Sunderland
          <h2>University of Sunderland in Hong Kong
          <h2>University of Sunderland in London
          <h2>Latest news
               <h3>Sunderland schools get £11 million to unlock child…
          <h2>James Corden to give South Shields Lecture
          <h2>How students are helping rewild the north-east wit…

Your page contains multiple headings and they are used in the correct order.

1 / 1

Number of headings: 14

Well done! Your page contains a reasonable amount of headlines.

1 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 23

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 98
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 32
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: -

Your page does not have the page icon filled in.

0 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 3665 characters. The length of all text on the page is 8206 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'End Facebook Pixel Code ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
16 / 23

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
6 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: Our forward-thinking academics, state-of-the-art facilities and strong links to world-renowned companies will provide you with the support you need to embark on your career journey.

Well done! Your page has the correct page description tag and the headline is a reasonable size.

2 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
2 / 10

Keyword analysis

Number of words per page: 1196

Well done! Your page contains enough words. There are '1196' of words on the page.

2 / 2

The most common words on the page:
sunderland | university | students | centre | campus | courses | city | support | visit | important;

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
sunderland21x1x1x6x
university18x1x1x4x
students11x0x0x1x
centre10x0x0x0x
campus10x0x0x2x
courses9x0x0x1x
city8x0x0x1x
support8x0x0x0x
visit7x0x0x0x
important;7x0x0x0x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 30.9 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.sunderland.ac.uk/30.9 kB
https://www.sunderland.ac.uk/assets/css-2021/style.css128.1 kB
https://www.sunderland.ac.uk/assets/css/stream3.css2.4 kB
Linked script files
https://www.sunderland.ac.uk/assets/js/slick.min.js10.8 kB
https://www.sunderland.ac.uk/assets/js-2021/jquery-ui-1.13.1.min.js68.9 kB
https://www.sunderland.ac.uk/assets/js-2021/typeahead.bundle.exp.js18.0 kB
https://www.sunderland.ac.uk/assets/js-2021/typeahead-template.js1.8 kB
https://www.sunderland.ac.uk/assets/js-2021/compress.js56.9 kB
https://www.sunderland.ac.uk/assets/js-2021/compress2.js130.1 kB
https://www.sunderland.ac.uk/assets/js-2021/script.js11.9 kB
Linked image files
https://www.sunderland.ac.uk/images/external-websites/www/UoS_logo_white.png84.7 kB
https://www.sunderland.ac.uk/images/external-websites/www/UoS-in-London-logo_White.png41.9 kB
https://www.sunderland.ac.uk/images/external-websites/www/UoS_Logo_HK_White.png19.2 kB
https://www.sunderland.ac.uk/images/external-websites/www/map/sund1.jpg19.9 kB
https://www.sunderland.ac.uk/images/external-websites/www/about/campuses/Hong-Kong-map-banner.jpg134.2 kB
https://www.sunderland.ac.uk/images/news/Sarah-Martin-Deham.jpg321.2 kB
https://www.sunderland.ac.uk/images/external-websites/www/armed-forces/AFC_RECOG_GOLD_POS_RGB.png33.8 kB
TOTAL1 114.7 kB

Well done! Your page, including the source code, is a reasonable 1 145.6 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 98 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
4 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(42 / 64)
65.6 %