SEO test result

Last tested URL from domain publicfinance.co.uk:

Loading the page


URL address (destination address in case of redirection):
https://www.publicfinance.co.uk/

Retrieved from:
1. 9. 2024 17:57

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://publicfinance.co.uk' a 'https://www.publicfinance.co.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 32 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: -

There is a robots.txt file uploaded on your site, but the sitemap address is not filled in.

1 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2


Achieved score:
6 / 11

Content analysis


Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 641 - 710 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: -

Your page is not set to the correct language!

0 / 1

Meta title: Public Finance | Public sector financial news & analysis

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: News, analysis and opinion on policy developments and good practice in financial management and accounting within government and other public sector bodies

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading: -

Your page does not contain an H1 level heading!

0 / 2

Order of headings:
          <h2>Headlines
          <h2>Hot Topics
          <h2>CIPFA latest
          <h2>In depth
          <h2>Events
          <h2>Jobs
          <h2>Whitepapers
          <h2>PF Perspectives
          <h2>Opinion
          <h2>Public Finance magazine
          <h2>Most popular

The headings on your page are not in the correct order!

0 / 1

Number of headings: 11

Well done! Your page contains a reasonable amount of headlines.

1 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 41

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 218
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 26
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 2

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 943 characters. The length of all text on the page is 40195 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: -

Well done! Your site contains no superfluous content.

1 / 1


Achieved score:
16 / 24

HTML 5


Using HTML 5: NO

Your site does not use the HTML 5 standard. Consider using it.

0 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: NO

Your page does not contain a footer. Consider adding a footer tag.

0 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1


Achieved score:
2 / 6

Tags for social networks


Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2


Achieved score:
0 / 10

Keyword analysis


Number of words per page: 1073

Well done! Your page contains enough words. There are '1073' of words on the page.

2 / 2

The most common words on the page:
more | news | government | public | finance | opinion | read | padding | body | fontsize

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
more14x0x0x0x
news14x1x1x0x
government11x0x1x0x
public11x2x1x1x
finance10x1x0x1x
opinion9x0x1x1x
read8x0x0x0x
padding6x0x0x0x
body6x0x0x0x
fontsize5x0x0x0x

In the title, description and headings you have few key consider adding them.

0 / 0


Achieved score:
3 / 3

Loading resources


Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 44.2 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.publicfinance.co.uk/sites/all/themes/publicfinance/20200901-publicfinance-favicon.png40.8 kB
https://www.publicfinance.co.uk/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/20200824-publicfinance-logo-black-500px.png81.8 kB
https://www.publicfinance.co.uk/44.4 kB
https://www.publicfinance.co.uk/44.4 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_xE-rWrJf-fncB6ztZfd2huxqgxu4WO-qwma6Xer30m4.css3.1 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_SNPa1WSH3ksaUCm8I5II2Wy-wRjgqBqV-Vszgp9AWGc.css3.0 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_wK_6OkTymLeGE8EAA_dnsRvCJEpFx6LktC0tHt1BluE.css2.1 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_I_DBSfCVeUUPvfHXQZP_Ykc9OElBqoRQsQPm31qfYLE.css2.3 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_Yt3XbbsO2BjoYKnQelyNEhTU4cpaWSYXwlqZN2_SQhk.css3.7 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_EdPiW3Tw5OJ4INkAa77jjKwiSHkMHznlX_nUeqFglAM.css13.0 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_dlhVrc_m_OZ2dU7pFlWk6cbS9ukQXBH0bMkhppIHn44.css6.6 kB
Linked script files
https://www.publicfinance.co.uk/sites/default/files/js/js_ULZLIyAUXbnkfBPzKxvEBgvBPGJnJmngLPWmRfeGfJU.js1.2 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_Pt6OpwTd6jcHLRIjrE-eSPLWMxWDkcyYrPTIrXDSON0.js38.8 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_mZ-a3-5xnwL_bpstmHKk3WGgLDqVp5FwTTmquoJNaKM.js15.9 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_OH6hYTrXlUGsZ0gDu5v26Gp4xnOEUxq6x32TVVmgnXE.js1.3 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_OCXsjC4ZuUZzzegrTvrDGnIlYk2sMhkm8sHIZJ3j7A4.js9.6 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_draCV0I6vvVvsPd7dWnkY9RRbwUnzrq8PA7tRMhzfVA.js9.7 kB
https://www.publicfinance.co.uk/sites/default/files/js/js__JoTd9Oxwhsenh2V4oPwBopK_5ZERouXB3otHIn_MrM.js7.3 kB
https://www.publicfinance.co.uk/sites/default/files/js/js_PsUZFECBunCwJ4mX_UxRXM-OtkUIKjLHPU55njOvc2o.js1.3 kB
/cdn-cgi/scripts/7d0fa10a/cloudflare-static/rocket-loader.min.js4.7 kB
Linked image files
https://www.publicfinance.co.uk/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/20200824-publicfinance-logo-black-500px.png81.8 kB
https://www.publicfinance.co.uk/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/logo-cipfa.png3.8 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_landscape/public/web_kier-starmer-labour-leader-2022_credit_rupert-rivett_shutterstock_2216402007.jpg?itok=juNmMM9R7.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_nhssign_istock-510584082.jpg?itok=UC0tUM9C12.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web-tyne-bridge-newcastle-shutterstock_383480671.jpg?itok=Xxm2TFb120.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_holyrood-scottish-parliament_shutterstock_260679551.png?itok=qT-KKNCQ185.3 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_home-office-building_credit_william-barton_shutterstock_759262921_1.png?itok=LNGQVXDk212.9 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_solar-panel-produces-green-environmentaly-friendly_credit_todor-stoyanov_shutterstock_2409866899_800x500.png?itok=wU-g4w2W28.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_procurementplans_shutterstock_442062250.jpg?itok=7ZBLtY0p12.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_delivering-groceries-to-the-elderly_credit_adriaticfoto-shutterstock_1742032718.png?itok=3fFlSnjz161.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_care-worker_credit_monkey-business-images_shutterstock_717312628.jpg?itok=fD1B5Me816.8 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_close-three-primary-school-children-working_credit_monkey-business-images_shutterstock_1280272708_800x500.jpg?itok=xY_omPmC15.5 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_landscape/public/web_p28-32_interview_manchester-illustration_credit_istock-shutterstock-various.png?itok=Tf_iIV-k62.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p55_in-practice-health_silhouette-woman_credit_istock-1501462495_800x500.png?itok=fo1NaQY_121.9 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p40-43_manchester_clocktower_credit_shutterstock_1073196281_dt.png?itok=Xk2oTF1l180.5 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_landscape/public/web_p28-32_interview_lorna-pimlott_credit_victor-de-jesus-unp_45593-leeds014_800x500.png?itok=vtQ4hJC3102.4 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p34-38_menopause_flight-radar-1_credit_shutterstock_2278534209.png?itok=QHE0EBaY88.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p20-21_rural-feature_gate-farmhouse_credit_marianna-tomaselli_800x500.png?itok=ccp8vfTp175.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p40-43_manchester_clocktower_credit_shutterstock_1073196281_dt.png?itok=Xk2oTF1l180.5 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_blackpool_istock-513415591.png?itok=cTZK-YXQ157.4 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_landscape/public/180x180_1.png?itok=9nVekVNR63.2 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/soldo-full-colour-logo-e1709653093865.jpg?itok=uP1CS1yQ9.4 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/caatalyst-logo-full-colour-rgb_0.jpg?itok=fkt8SfZH12.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/mpubanner.png?itok=_bqyTcEh73.6 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/norse_justin_galliford_portraits_52.jpg?itok=F12yAkT520.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/web_rob_whiteman_credit-paddy-mills.png?itok=0BRBSSKC134.4 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/web_sir_john_armit_credit-paddy-mills.png?itok=9_X9BDub124.3 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/web_joanne_anderson_credit-paddy-mills.png?itok=XI8VcGeb169.9 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_a4_portrait/public/web_jonathan_werran_credit-paddy-mills.png?itok=kAHz77wR121.6 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_landscape/public/jake_shepherd_social_market_foundation_contributor-provided.jpg?itok=dx-wFBg35.6 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p25_noise_pamdora_credit_supplied.png?itok=Ragh_Gcl101.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/daniella_barrow_norseconsulting_contributorprovided.jpg?itok=s5gzsDYY11.4 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/jonathan-pearson_residentially_contributor-provided.jpg?itok=kHQ3Vsfn17.9 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_p58-59_ip_two-politicians-accusing-each-other-with-bomb-shaped-speech-bubbles_credit_ikon_00031538-dt.png?itok=Q0RHChRq126.0 kB
/sites/all/themes/publicfinance/images/20210610-public-finance-magazines-and-app-store-icons.png1 693.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_kier-starmer-labour-leader-2022_credit_rupert-rivett_shutterstock_2216402007.jpg?itok=1Kiqle2d12.0 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/web_solar-panel-produces-green-environmentaly-friendly_credit_todor-stoyanov_shutterstock_2409866899_800x500.png?itok=wU-g4w2W28.1 kB
https://www.publicfinance.co.uk/sites/default/files/styles/pf_square/public/audit-istock-686401002.jpg?itok=R6mdF0uI12.5 kB
/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/20200824-publicfinance-logo-blue-500px.png69.6 kB
/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/logo-cipfa--footer2.png3.9 kB
/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/logo-red-footer2.png5.1 kB
TOTAL4 973.6 kB

Your page, including the source code, is 5 017.9 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 61

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1


Achieved score:
2 / 5

Other


Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 218 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1


Achieved score:
4 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(33 / 65)

50.8 %

Our type for linkbuilding

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Loading the page


URL address (destination address in case of redirection):
https://www.publicfinance.co.uk/

Retrieved from:
1. 9. 2024 17:57

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://publicfinance.co.uk' a 'https://www.publicfinance.co.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 32 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: -

There is a robots.txt file uploaded on your site, but the sitemap address is not filled in.

1 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2


Achieved score:
6 / 11

Content analysis


Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 641 - 710 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: -

Your page is not set to the correct language!

0 / 1

Meta title: Public Finance | Public sector financial news & analysis

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: News, analysis and opinion on policy developments and good practice in financial management and accounting within government and other public sector bodies

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading: -

Your page does not contain an H1 level heading!

0 / 2

Order of headings:
          <h2>Headlines
          <h2>Hot Topics
          <h2>CIPFA latest
          <h2>In depth
          <h2>Events
          <h2>Jobs
          <h2>Whitepapers
          <h2>PF Perspectives
          <h2>Opinion
          <h2>Public Finance magazine
          <h2>Most popular

The headings on your page are not in the correct order!

0 / 1

Number of headings: 11

Well done! Your page contains a reasonable amount of headlines.

1 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 41

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 218
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 26
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 2

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 943 characters. The length of all text on the page is 40195 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: -

Well done! Your site contains no superfluous content.

1 / 1


Achieved score:
16 / 24

HTML 5


Using HTML 5: NO

Your site does not use the HTML 5 standard. Consider using it.

0 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: NO

Your page does not contain a footer. Consider adding a footer tag.

0 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1


Achieved score:
2 / 6

Tags for social networks


Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2


Achieved score:
0 / 10

Keyword analysis


Number of words per page: 1073

Well done! Your page contains enough words. There are '1073' of words on the page.

2 / 2

The most common words on the page:
more | news | government | public | finance | opinion | read | padding | body | fontsize

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
more14x0x0x0x
news14x1x1x0x
government11x0x1x0x
public11x2x1x1x
finance10x1x0x1x
opinion9x0x1x1x
read8x0x0x0x
padding6x0x0x0x
body6x0x0x0x
fontsize5x0x0x0x

In the title, description and headings you have few key consider adding them.

0 / 0


Achieved score:
3 / 3

Loading resources


Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 44.2 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.publicfinance.co.uk/sites/all/themes/publicfinance/20200901-publicfinance-favicon.png40.8 kB
https://www.publicfinance.co.uk/sites/all/modules/custom/sm_panels/content_types/pf_single_image/images/20200824-publicfinance-logo-black-500px.png81.8 kB
https://www.publicfinance.co.uk/44.4 kB
https://www.publicfinance.co.uk/44.4 kB
https://www.publicfinance.co.uk/sites/default/files/css/css_xE-rWrJf-fncB6ztZfd2huxqgxu4WO-qwma6Xer30m4.css3.1 kB
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TOTAL4 973.6 kB

Your page, including the source code, is 5 017.9 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 61

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1


Achieved score:
2 / 5

Other


Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
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Well done! Your page does not contain links to error pages.

1 / 1


Achieved score:
4 / 6

SEO test result

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Achieved score:
(33 / 65)

50.8 %