SEO test result

Last tested URL from domain highlanderweb.co.uk:

Loading the page

URL address (destination address in case of redirection):
https://www.highlanderweb.co.uk/

Retrieved from:
29. 6. 2024 23:10

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 0

Well done! The URL goes directly to your content.

2 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: OK

Well done! Both 'https://highlanderweb.co.uk/' and 'https://www.highlanderweb.co.uk/' have been redirected to the same URL.

1 / 1

URL length: 32 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: - [HTTP 404]

There is no robots.txt file uploaded on your site.

0 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
7 / 11

Content analysis

Character set settings: UTF-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 31 - 53 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: -

Your page is not set to the correct language!

0 / 1

Meta title: Highlandweb | one-stop digital agency

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: At Highlander web we understand the inner secrets of search algorithms, display and pay-per-click advertising, website design, social media management and email marketing, among others.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>Highlander Web</h1>
<h1>our service expert areas</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
     <h1>Highlander Web
          <h2>About Highlander Web
          <h2>OUR TEAM
               <h3>Graham Taylor
               <h3>Susan Jones
               <h3>Callum MacDonald
               <h3>Milly Smith
     <h1>our service expert areas
               <h3>Search Engine Optimisation
               <h3>Link Development
               <h3>Penalty Recovery
               <h3>Content Development and Marketing
               <h3>Search Engine Marketing
               <h3>AB and MV Testing
               <h3>Conversion Rate Optimisation
               <h3>Reputation Marketing
               <h3>Keyword Research
               <h3>Email Marketing
               <h3>Social Media Management and Marketing
               <h3>Web Design & Development
          <h2>Our Work
               <h3>Happy Cheese Company
                    <h4>Full Digital Product Range
               <h3>The Ok Six Shopping App
                    <h4>Print and Digital Package
               <h3>Magic Monkey Milkshakes
                    <h4>Full Digital Product Range
               <h3>Address
                    <h4>Follow Us

The headings on your page are not in the correct order!

0 / 1

Number of headings: 29

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 13

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: 5

Your page contains images that do not have a filled in caption (alt attribute).

0 / 1

Number of links:
  • Number of internal follow links: 43
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 3
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 0

Well done! Your page does not contain an iframe tag.

1 / 1

Page icon: -

Your page does not have the page icon filled in.

0 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 4996 characters. The length of all text on the page is 6464 characters.

Well done! More than half of all text on the page is in paragraphs.

1 / 1

Redundant content: The page contains content in the comments: 'Footer ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
15 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
4 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 1008

Well done! Your page contains enough words. There are '1008' of words on the page.

2 / 2

The most common words on the page:
marketing | digital | your | development | search | design | online | that | media | content

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
marketing23x0x1x5x
digital18x1x0x3x
your16x0x0x0x
development13x0x0x3x
search11x0x1x2x
design10x0x1x1x
online9x0x0x0x
that8x0x0x0x
media8x0x1x1x
content7x0x0x1x

In the title, description and headings you have few key consider adding them.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 7.0 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
/css/vendor/vendor.css6.3 kB
/css/vendor/black.css0.2 kB
/css/style.css1.3 kB
Linked script files
/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js1.4 kB
Linked image files
/img/logo.jpg8.3 kB
/img/home.jpg454.2 kB
/img/salad-seo-services.png716.6 kB
/img/logo.jpg8.3 kB
/img/avatar0.jpg21.8 kB
/img/avatar1.jpg22.7 kB
/img/avatar2.jpg20.8 kB
/img/avatar3.jpg21.5 kB
/img/mbp.png279.4 kB
img/castle.jpg186.2 kB
/img/clients1.jpg25.5 kB
/img/clients.jpg27.0 kB
/img/clients2.jpg32.7 kB
TOTAL1 834.1 kB

Well done! Your page, including the source code, is a reasonable 1 841.1 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 43 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(36 / 65)
55.4 %

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info@seolight.com

Contact us

Contact form

Loading the page

URL address (destination address in case of redirection):
https://www.highlanderweb.co.uk/

Retrieved from:
29. 6. 2024 23:10

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 0

Well done! The URL goes directly to your content.

2 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: OK

Well done! Both 'https://highlanderweb.co.uk/' and 'https://www.highlanderweb.co.uk/' have been redirected to the same URL.

1 / 1

URL length: 32 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: - [HTTP 404]

There is no robots.txt file uploaded on your site.

0 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
7 / 11

Content analysis

Character set settings: UTF-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 31 - 53 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: -

Your page is not set to the correct language!

0 / 1

Meta title: Highlandweb | one-stop digital agency

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: At Highlander web we understand the inner secrets of search algorithms, display and pay-per-click advertising, website design, social media management and email marketing, among others.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>Highlander Web</h1>
<h1>our service expert areas</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
     <h1>Highlander Web
          <h2>About Highlander Web
          <h2>OUR TEAM
               <h3>Graham Taylor
               <h3>Susan Jones
               <h3>Callum MacDonald
               <h3>Milly Smith
     <h1>our service expert areas
               <h3>Search Engine Optimisation
               <h3>Link Development
               <h3>Penalty Recovery
               <h3>Content Development and Marketing
               <h3>Search Engine Marketing
               <h3>AB and MV Testing
               <h3>Conversion Rate Optimisation
               <h3>Reputation Marketing
               <h3>Keyword Research
               <h3>Email Marketing
               <h3>Social Media Management and Marketing
               <h3>Web Design & Development
          <h2>Our Work
               <h3>Happy Cheese Company
                    <h4>Full Digital Product Range
               <h3>The Ok Six Shopping App
                    <h4>Print and Digital Package
               <h3>Magic Monkey Milkshakes
                    <h4>Full Digital Product Range
               <h3>Address
                    <h4>Follow Us

The headings on your page are not in the correct order!

0 / 1

Number of headings: 29

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 13

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: 5

Your page contains images that do not have a filled in caption (alt attribute).

0 / 1

Number of links:
  • Number of internal follow links: 43
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 3
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 0

Well done! Your page does not contain an iframe tag.

1 / 1

Page icon: -

Your page does not have the page icon filled in.

0 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 4996 characters. The length of all text on the page is 6464 characters.

Well done! More than half of all text on the page is in paragraphs.

1 / 1

Redundant content: The page contains content in the comments: 'Footer ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
15 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: NO

Your page does not contain a header. Consider adding a header tag.

0 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
4 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 1008

Well done! Your page contains enough words. There are '1008' of words on the page.

2 / 2

The most common words on the page:
marketing | digital | your | development | search | design | online | that | media | content

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
marketing23x0x1x5x
digital18x1x0x3x
your16x0x0x0x
development13x0x0x3x
search11x0x1x2x
design10x0x1x1x
online9x0x0x0x
that8x0x0x0x
media8x0x1x1x
content7x0x0x1x

In the title, description and headings you have few key consider adding them.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 7.0 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
/css/vendor/vendor.css6.3 kB
/css/vendor/black.css0.2 kB
/css/style.css1.3 kB
Linked script files
/cdn-cgi/scripts/5c5dd728/cloudflare-static/email-decode.min.js1.4 kB
Linked image files
/img/logo.jpg8.3 kB
/img/home.jpg454.2 kB
/img/salad-seo-services.png716.6 kB
/img/logo.jpg8.3 kB
/img/avatar0.jpg21.8 kB
/img/avatar1.jpg22.7 kB
/img/avatar2.jpg20.8 kB
/img/avatar3.jpg21.5 kB
/img/mbp.png279.4 kB
img/castle.jpg186.2 kB
/img/clients1.jpg25.5 kB
/img/clients.jpg27.0 kB
/img/clients2.jpg32.7 kB
TOTAL1 834.1 kB

Well done! Your page, including the source code, is a reasonable 1 841.1 kB size.

2 / 2

Number of requests: 17

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 43 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(36 / 65)
55.4 %