SEO test result

Last tested URL from domain esteelauder.com.au:

Loading the page

URL address (destination address in case of redirection):
https://www.esteelauder.com.au/

Retrieved from:
30. 12. 2024 05:22

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://esteelauder.com.au' a 'https://www.esteelauder.com.au' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 31 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://www.esteelauder.com.au/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://www.esteelauder.com.au/sitemap.xml

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
9 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 9265 - 9289 B

The character set setting used is too late on your page. The meta charset tag should be included in the first 1024 bytes of the page. Ideally immediately after the opening head tag.

0 / 1

Language: en-AU

Great! Your page is set to the language used.

1 / 1

Meta title: My Bag

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Shop Estée Lauder for serum, skincare, makeup and fragrance products. Enjoy free shipping on orders $65+ and free returns. Shop online now and get 3 free samples.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading: -

Your page does not contain an H1 level heading!

0 / 2

Order of headings:
                    <h4>REWARD YOURSELF
               <h3>THE ESTÉE E-LIST LOYALTY PROGRAM
                    <h4>You’re on the list.
               <h3>THIS IS JUST THE BEGINNING.
                    <h4>WELCOME BACK.
               <h3>WE MISSED YOU!
                    <h4>You’re on the list
                    <h4>WELCOME BACK.
               <h3>YOU'VE ALREADY USED YOUR 15% OFF CODE. BUT THERE’S…
               <h3>Service Temporarily Unavailable
                         <h5>Most Popular Searches:
               <h3>GIFT SETS
               <h3>Offers
               <h3>Best Sellers
               <h3>DOUBLE WEAR
               <h3>ADVANCED NIGHT REPAIR
               <h3>New
               <h3>Skincare
               <h3>Makeup
               <h3>Fragrance
               <h3>Re-nutriv
               <h3>Aerin
               <h3>Discover
               <h3>Beauty Bar
               <h3>Eye Transformers
                    <h4>Repair + Brighten + Smolder
               <h3>Youth Dew
                    <h4>Indulgent Duo Fragrance Set
               <h3>Beautiful Magnolia
                    <h4>Favourites Trio
               <h3>Under Your Spell
                    <h4>Beautiful Favourites Trio
               <h3>A Joyful Spell
                    <h4>Pleasures Favourites Duo
               <h3>White Linen
                    <h4>Indulgent Duo
               <h3>Levitating Lip Care Duo
               <h3>The Illusionist Glow Set
               <h3>Marvelous Lip Kit
               <h3>Pure Color Explicit
                    <h4>Silk Matte Lipstick
               <h3>Double Wear
                    <h4>Stay-in-Place Makeup SPF 10
               <h3>Pure Color Explicit
                    <h4>Slick Shine Slim Lipstick
               <h3>Turbo Lash
                    <h4>Night Revitalizing Serum Lash + Brow
                         <h5>NEW!
               <h3>Pure Color
                    <h4>Creme Lipstick
               <h3>Double Wear
                    <h4>Sheer Long-Wear Makeup SPF 20
                         <h5>NEW!
               <h3>Pure Color
                    <h4>Matte Lipstick
               <h3>Pure Color Envy
                    <h4>Luxe Eyeshadow Quad
               <h3>Futurist Aqua Brilliance™
                    <h4>Makeup with Intense Moisture Infusion SPF 20
               <h3>Pure Color Envy
                    <h4>Sculpting Blush
               <h3>Double Wear
                    <h4>Zero-Smudge Lengthening Mascara
               <h3>Advanced Night Repair
                    <h4>Overnight Treatment
               <h3>Revitalizing Supreme+ Night
                    <h4>Intensive Restorative Creme
                         <h5>
               <h3>Advanced Night Repair
                    <h4>Synchronized Multi-Recovery Complex
               <h3>Advanced Night Repair Eye Supercharged Gel-Creme
                    <h4>Synchronized Multi-Recovery Eye Cream
               <h3>Revitalizing Supreme+
                    <h4>Youth Power Creme Moisturizer
               <h3>Advanced Night Cleansing Balm
                    <h4>with Lipid Rich Oil Infusion
                         <h5>
               <h3>DayWear
                    <h4>Multi-Protection Anti-Oxidant 24H‑Moisture Creme S…
               <h3>Micro Essence
                    <h4>Treatment Lotion with Bio-Ferment
               <h3>Advanced Night Repair
                    <h4>Rescue Solution with 15% Bifidus Ferment
               <h3>Revitalizing Supreme+
                    <h4>Youth Power Soft Creme Moisturizer
                         <h5>NEW!
               <h3>Nutritious
                    <h4>2-in-1 Foam Cleanser
               <h3>Nutritious
                    <h4>Radiant Essence Lotion
               <h3>Nutritious
                    <h4>Airy Lotion
               <h3>Nutritious
                    <h4>Booster Drops Serum
               <h3>Nutritious
                    <h4>Melting Soft Creme/Mask
               <h3>AERIN Ikat Jasmine
                    <h4>Eau de Parfum
                         <h5>NEW!
               <h3>AERIN Mediterranean Honeysuckle Clementina

The headings on your page are not in the correct order!

0 / 1

Number of headings: 125

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 75

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: 2

Your page contains images that do not have a filled in caption (alt attribute).

0 / 1

Number of links:
  • Number of internal follow links: 336
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 13
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 0

Well done! Your page does not contain an iframe tag.

1 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 2948 characters. The length of all text on the page is 15159 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: '/.page-main ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
14 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
5 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: article

Well done! Your page has the correct tag for the page content type.

1 / 1

URL settings: https://www.esteelauder.com.au/

Well done! Your page has the correct tag for the page URL.

2 / 2

Page Title: Estée Lauder Official Site | Beauty Products, Skin Care & Makeup

Well done! Your page has the correct page title tag and the title is the appropriate size.

2 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
5 / 10

Keyword analysis

Number of words per page: 2101

Well done! Your page contains enough words. There are '2101' of words on the page.

2 / 2

The most common words on the page:
shop | quick | your | with | estée | gifts | collection | parfum | lauder | makeup

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
shop58x1x2x1x
quick44x0x0x0x
your23x0x0x3x
with23x0x0x4x
estée21x1x1x2x
gifts16x0x0x0x
collection14x0x0x0x
parfum13x0x0x8x
lauder12x1x1x1x
makeup11x1x1x4x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 198.6 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
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https://www.esteelauder.com.au/198.8 kB
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/media/export/cms/products/308x424/el_sku_G7Y904_308x424_0.jpg3.7 kB
/media/export/cms/products/308x424/el_sku_1G5YCT_308x424_0.jpg7.2 kB
/media/export/cms/products/308x424/el_sku_G7YA09_308x424_0.jpg3.9 kB
/media/export/cms/products/308x424/el_sku_PY0C01_308x424_0.jpg3.6 kB
/media/export/cms/products/308x424/el_sku_GRFT05_308x424_0.jpg6.3 kB
/media/export/cms/products/308x424/el_sku_PMAG66_308x424_0.jpg6.0 kB
/media/export/cms/products/308x424/el_sku_GRFW49_308x424_0.jpg6.4 kB
/media/export/cms/products/308x424/el_sku_PHHT08_308x424_0.jpg16.6 kB
/media/export/cms/products/308x424/el_sku_PPWM66_308x424_0.jpg7.8 kB
/media/export/cms/products/308x424/el_sku_PKTJ02_308x424_0.jpg15.2 kB
/media/export/cms/products/308x424/el_sku_9LL701_308x424_0.jpg8.8 kB
/media/export/cms/products/308x424/el_sku_G12S01_308x424_0.jpg12.3 kB
/media/export/cms/products/308x424/el_sku_PMY401_308x424_0.jpg8.8 kB
/media/export/cms/products/308x424/el_sku_PG4Y01_308x424_0.jpg10.1 kB
/media/export/cms/products/308x424/el_sku_PYL501_308x424_0.jpg9.5 kB
/media/export/cms/products/308x424/el_sku_PMXX01_308x424_0.jpg13.1 kB
/media/export/cms/products/308x424/el_sku_GWLT01_308x424_0.jpg7.6 kB
/media/export/cms/products/308x424/el_sku_WFJM01_308x424_0.jpg9.1 kB
/media/export/cms/products/308x424/el_sku_PGJJ01_308x424_0.jpg9.1 kB
/media/export/cms/products/308x424/el_sku_GYYK01_308x424_0.jpg7.8 kB
/media/export/cms/products/308x424/el_sku_PMY101_308x424_0.jpg13.2 kB
/media/export/cms/products/308x424/el_sku_GTJX01_308x424_0.jpg7.5 kB
/media/export/cms/products/308x424/el_sku_GTK101_308x424_0.jpg6.3 kB
/media/export/cms/products/308x424/el_sku_GTJY01_308x424_0.jpg6.1 kB
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/media/export/cms/products/308x424/el_sku_GTK001_308x424_0.jpg7.4 kB
/media/export/cms/products/308x424/el_sku_YH8201_308x424_0.jpg12.3 kB
/media/export/cms/products/308x424/el_sku_GWM001_308x424_0.jpg10.9 kB
/media/export/cms/products/308x424/el_sku_YH8001_308x424_0.jpg12.3 kB
/media/export/cms/products/308x424/el_sku_R8T901_308x424_0.jpg10.7 kB
/media/export/cms/products/308x424/el_sku_R8KN01_308x424_0.jpg9.6 kB
/media/export/cms/products/308x424/el_sku_GYMG01_308x424_0.jpg7.5 kB
/media/export/cms/products/308x424/el_sku_YF3201_308x424_0.jpg8.5 kB
/media/export/cms/products/308x424/el_sku_1X6501_308x424_0.jpg7.7 kB
/media/export/cms/products/308x424/el_sku_RW5A01_308x424_0.jpg12.1 kB
198.8 kB
/media/export/cms/site_refresh/2024/11_NOVEMBER/CYBER/SHOP_BY_CAT_SKINCARE.jpg123.9 kB
/media/export/cms/site_refresh/2024/11_NOVEMBER/CYBER/SHOP_BY_CAT_GIFTSETS.jpg197.0 kB
/media/export/cms/site_refresh/2024/11_NOVEMBER/CYBER/SHOP_BY_CAT_MAKEUP.jpg106.6 kB
/media/export/cms/site_refresh/2024/11_NOVEMBER/CYBER/SHOP_BY_CAT_FRAGRANCE.jpg102.2 kB
/media/export/cms/BOSO_JUN23/BOSO_EList.jpg171.9 kB
/media/export/cms/boutiques/Holiday 2024/PC/SP_HOL005-Gift-Guide-egfitcard-1366x1366.jpg0.1 kB
/media/export/cms/BOSO_JUN23/BOSO_Offers.jpg99.5 kB
/media/export/cms/site_refresh/2024/02_FEB/BEAUTY_BAR/BeautyBar_HeaderImage_MB.jpg168.3 kB
/media/export/cms/Holiday_2023/hi_res/gifts/SP114-US-Holiday_gift_guide-service-refer_a_friend-683x683.jpg85.6 kB
/media/export/cms/BOSO_JUN23/BOSO_Samples.jpg93.3 kB
/media/export/cms/Holiday_2023/hi_res/extras/SP114-US-Holiday_gift_guide-service-freeshipping-1366x1366.jpg132.7 kB
/media/export/cms/BOSO_JUN23/BOSO_LiveChat.jpg73.6 kB
/media/images/loyalty/my_feed_e-list.png1.3 kB
/media/export/cms/site_refresh/2024/12_DECEMBER/Boxing_Day_New_Beginnings/Homepage_30Off_Banner_Mobile.jpg27.2 kB
198.8 kB
198.8 kB
/media/images/social_login/fb_icon.png0.1 kB
198.8 kB
TOTAL5 603.5 kB

Your page, including the source code, is 5 802.2 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 171

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1

Achieved score:
2 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 355 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(40 / 65)
61.5 %

Our type for linkbuilding

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Loading the page

URL address (destination address in case of redirection):
https://www.esteelauder.com.au/

Retrieved from:
30. 12. 2024 05:22

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://esteelauder.com.au' a 'https://www.esteelauder.com.au' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 31 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://www.esteelauder.com.au/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://www.esteelauder.com.au/sitemap.xml

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
9 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 9265 - 9289 B

The character set setting used is too late on your page. The meta charset tag should be included in the first 1024 bytes of the page. Ideally immediately after the opening head tag.

0 / 1

Language: en-AU

Great! Your page is set to the language used.

1 / 1

Meta title: My Bag

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Shop Estée Lauder for serum, skincare, makeup and fragrance products. Enjoy free shipping on orders $65+ and free returns. Shop online now and get 3 free samples.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading: -

Your page does not contain an H1 level heading!

0 / 2

Order of headings:
                    <h4>REWARD YOURSELF
               <h3>THE ESTÉE E-LIST LOYALTY PROGRAM
                    <h4>You’re on the list.
               <h3>THIS IS JUST THE BEGINNING.
                    <h4>WELCOME BACK.
               <h3>WE MISSED YOU!
                    <h4>You’re on the list
                    <h4>WELCOME BACK.
               <h3>YOU'VE ALREADY USED YOUR 15% OFF CODE. BUT THERE’S…
               <h3>Service Temporarily Unavailable
                         <h5>Most Popular Searches:
               <h3>GIFT SETS
               <h3>Offers
               <h3>Best Sellers
               <h3>DOUBLE WEAR
               <h3>ADVANCED NIGHT REPAIR
               <h3>New
               <h3>Skincare
               <h3>Makeup
               <h3>Fragrance
               <h3>Re-nutriv
               <h3>Aerin
               <h3>Discover
               <h3>Beauty Bar
               <h3>Eye Transformers
                    <h4>Repair + Brighten + Smolder
               <h3>Youth Dew
                    <h4>Indulgent Duo Fragrance Set
               <h3>Beautiful Magnolia
                    <h4>Favourites Trio
               <h3>Under Your Spell
                    <h4>Beautiful Favourites Trio
               <h3>A Joyful Spell
                    <h4>Pleasures Favourites Duo
               <h3>White Linen
                    <h4>Indulgent Duo
               <h3>Levitating Lip Care Duo
               <h3>The Illusionist Glow Set
               <h3>Marvelous Lip Kit
               <h3>Pure Color Explicit
                    <h4>Silk Matte Lipstick
               <h3>Double Wear
                    <h4>Stay-in-Place Makeup SPF 10
               <h3>Pure Color Explicit
                    <h4>Slick Shine Slim Lipstick
               <h3>Turbo Lash
                    <h4>Night Revitalizing Serum Lash + Brow
                         <h5>NEW!
               <h3>Pure Color
                    <h4>Creme Lipstick
               <h3>Double Wear
                    <h4>Sheer Long-Wear Makeup SPF 20
                         <h5>NEW!
               <h3>Pure Color
                    <h4>Matte Lipstick
               <h3>Pure Color Envy
                    <h4>Luxe Eyeshadow Quad
               <h3>Futurist Aqua Brilliance™
                    <h4>Makeup with Intense Moisture Infusion SPF 20
               <h3>Pure Color Envy
                    <h4>Sculpting Blush
               <h3>Double Wear
                    <h4>Zero-Smudge Lengthening Mascara
               <h3>Advanced Night Repair
                    <h4>Overnight Treatment
               <h3>Revitalizing Supreme+ Night
                    <h4>Intensive Restorative Creme
                         <h5>
               <h3>Advanced Night Repair
                    <h4>Synchronized Multi-Recovery Complex
               <h3>Advanced Night Repair Eye Supercharged Gel-Creme
                    <h4>Synchronized Multi-Recovery Eye Cream
               <h3>Revitalizing Supreme+
                    <h4>Youth Power Creme Moisturizer
               <h3>Advanced Night Cleansing Balm
                    <h4>with Lipid Rich Oil Infusion
                         <h5>
               <h3>DayWear
                    <h4>Multi-Protection Anti-Oxidant 24H‑Moisture Creme S…
               <h3>Micro Essence
                    <h4>Treatment Lotion with Bio-Ferment
               <h3>Advanced Night Repair
                    <h4>Rescue Solution with 15% Bifidus Ferment
               <h3>Revitalizing Supreme+
                    <h4>Youth Power Soft Creme Moisturizer
                         <h5>NEW!
               <h3>Nutritious
                    <h4>2-in-1 Foam Cleanser
               <h3>Nutritious
                    <h4>Radiant Essence Lotion
               <h3>Nutritious
                    <h4>Airy Lotion
               <h3>Nutritious
                    <h4>Booster Drops Serum
               <h3>Nutritious
                    <h4>Melting Soft Creme/Mask
               <h3>AERIN Ikat Jasmine
                    <h4>Eau de Parfum
                         <h5>NEW!
               <h3>AERIN Mediterranean Honeysuckle Clementina

The headings on your page are not in the correct order!

0 / 1

Number of headings: 125

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 75

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: 2

Your page contains images that do not have a filled in caption (alt attribute).

0 / 1

Number of links:
  • Number of internal follow links: 336
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 13
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 0

Well done! Your page does not contain an iframe tag.

1 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 2948 characters. The length of all text on the page is 15159 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: '/.page-main ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
14 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: NO

Your page is not divided into sections. Consider dividing your content into section tags.

0 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
5 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: article

Well done! Your page has the correct tag for the page content type.

1 / 1

URL settings: https://www.esteelauder.com.au/

Well done! Your page has the correct tag for the page URL.

2 / 2

Page Title: Estée Lauder Official Site | Beauty Products, Skin Care & Makeup

Well done! Your page has the correct page title tag and the title is the appropriate size.

2 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
5 / 10

Keyword analysis

Number of words per page: 2101

Well done! Your page contains enough words. There are '2101' of words on the page.

2 / 2

The most common words on the page:
shop | quick | your | with | estée | gifts | collection | parfum | lauder | makeup

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
shop58x1x2x1x
quick44x0x0x0x
your23x0x0x3x
with23x0x0x4x
estée21x1x1x2x
gifts16x0x0x0x
collection14x0x0x0x
parfum13x0x0x8x
lauder12x1x1x1x
makeup11x1x1x4x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 198.6 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.esteelauder.com.au/198.8 kB
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198.8 kB
TOTAL5 603.5 kB

Your page, including the source code, is 5 802.2 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 171

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1

Achieved score:
2 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 355 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(40 / 65)
61.5 %