SEO test result

Last tested URL from domain cambridge-water.co.uk:

Loading the page

URL address (destination address in case of redirection):
https://www.cambridge-water.co.uk/

Retrieved from:
31. 12. 2024 04:43

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://cambridge-water.co.uk' a 'https://www.cambridge-water.co.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 34 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: - [HTTP 404]

There is no robots.txt file uploaded on your site.

0 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
5 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 46 - 70 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: Cambridge Water | Cambridge Water

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: At Cambridge Water we deliver excellent water quality and secure and reliable water supplies supported by a first-rate customer experience to all customers and their communities.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>Save water and energy</h1>
<h1>Make a payment</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
               <h3>Household
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
               <h3>Business
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
               <h3>Developer
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
     <h1>Save water and energy
     <h1>Make a payment
          <h2>Incidents In my area
               <h3>No incidents reported
          <h2>I'd like information on
          <h2>In the news View all news
               <h3>Ofwat's Final Determination on our 2025-2030 busin…
               <h3>Update on our water resources planning
               <h3>Premium offer for regenerative farmers
               <h3>Leadership change at Cambridge Water
               <h3>New sign language service available to customers
               <h3>Waterwise Water Night – 24 October 2024
               <h3>Can for the Cam shortlisted at Utility Week Awards…
               <h3>How we support our customers – National Customer S…
               <h3>What to do if you have a leak in your home
               <h3>Take part in 'Your water, your say'
               <h3>South Staffordshire Plc announces new Finance Dire…
               <h3>Update on Ofwat draft determination
               <h3>Cookie settings

The headings on your page are not in the correct order!

0 / 1

Number of headings: 31

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 31

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 101
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 19
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 2599 characters. The length of all text on the page is 5324 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: '/tabs ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
16 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: <u>

Your page contains outdated HTML elements. Consider removing them.

0 / 1

Achieved score:
5 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 901

Well done! Your page contains enough words. There are '901' of words on the page.

2 / 2

The most common words on the page:
water | your | cookies | help | website | what | save | home | business | cambridge

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
water25x2x3x6x
your13x0x0x2x
cookies12x0x0x0x
help10x0x0x3x
website9x0x0x0x
what8x0x0x1x
save6x0x0x1x
home6x0x0x1x
business6x0x0x2x
cambridge5x2x1x2x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 11.2 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
/images/favicons/cambridgewater.ico1.2 kB
/css/cambridge-water-main.css65.2 kB
/css/CookiePopup.css2.7 kB
Linked script files
/js/pikaday/pikaday.js10.5 kB
/js/pikaday/pikaday.jquery.js2.0 kB
/js/counter/counter.js2.4 kB
/js/app.js3.2 kB
/js/add-white.js1.5 kB
/js/js.cookie.js3.0 kB
/js/jquery.cookie.js3.0 kB
/js/cookie-policy-notice.js1.6 kB
/js/gdpr-footer.js3.1 kB
/js/bootstrap.js22.5 kB
/_Incapsula_Resource?SWJIYLWA=719d34d31c8e3a6e6fffd425f7e032f3&ns=1&cb=45338131520.3 kB
Linked image files
/images/logos/cam-logo.svg3.4 kB
/images/logos/cam-monogram.svg2.0 kB
/images/icons/search-icon.svg1.5 kB
images/icons/make_a_payment_icon.png16.8 kB
/media/lcqlotth/450x2002.jpg55.9 kB
/media/1alaqwsb/2138822-cw-450x200-half-banner-bau-2-1.png82.1 kB
/media/kyxaicqk/gwf-web-promo.png86.7 kB
/media/nfyhna2m/your-water-your-say_promo_website_ssw_cam.png94.1 kB
/media/rzxlwqfp/_media_3412_lead_pipes_promo_website_ssw_cam.png73.9 kB
/media/egol5yh1/450x200.jpg51.5 kB
/media/wlsae4v4/moving_home_promo_website.png199.2 kB
/media/gucnbiat/difficulty_paying_promo_website_ssw_cam.png38.2 kB
/media/a0tdsfga/report_a_leak_promo_website.png89.4 kB
/media/pu1nkudq/website_promo_h2online2020_ssw_cam.png28.2 kB
/media/frvlcuyr/watermetersmatter_promo_website_ssw_cam.png50.6 kB
/media/5ynmfdtt/extra-help-2.png30.4 kB
/media/a2ifeptw/bills_promo_website_2020.png40.2 kB
/media/uyfd5tlj/assure_promo_website_ssw_cam.png93.3 kB
/media/4dhnpjsf/cambridge-water-employees-ofwat-final-determination-2024.jpg181.7 kB
/media/wgbip42k/cambridgeshire-chalk-stream.jpg271.4 kB
/media/u1gn5ool/wellington-boots-in-field.jpg157.7 kB
/media/fn3gvlj0/cam-logo-news.png45.4 kB
/media/s1jn214q/customer-on-laptop-using-sign-language.png53.0 kB
/media/2b4dkuyz/bathroom-taps-water-night-news.webp54.7 kB
/media/eu2lc41s/cam_news_1.png646.2 kB
/media/ec4ndn5t/customer-reading-their-bill-800x450.png583.2 kB
/media/0gllswxx/bathroom_tap_slow_water_flow.png397.5 kB
/media/0cxi1ool/cam_news_image_ywys.png493.2 kB
/media/2efnw1z1/news_thumbnail_fd_ssw_cam.png190.2 kB
/media/ao0jnpn2/update-on-our-draft-determination-cam-news-item.png561.8 kB
/images/logos/cam-logo-white.svg3.3 kB
TOTAL4 819.1 kB

Your page, including the source code, is 4 830.3 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 45

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1

Achieved score:
2 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 101 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(33 / 65)
50.8 %

Our type for linkbuilding

You can very easily have your website setup checked for SEO by our online tool, which will give you an indicative assessment of interpretation, routing, targeting and also linkbuilding.

For actual link buying, we recommend whitepress.com. This is a sophisticated marketing tool that is designed to build quality backlinks. With such a link, your website can become a very powerful tool to build collaborations with other companies or a stable selling point for your company.

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info@seolight.com

Contact us

Contact form

Loading the page

URL address (destination address in case of redirection):
https://www.cambridge-water.co.uk/

Retrieved from:
31. 12. 2024 04:43

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://cambridge-water.co.uk' a 'https://www.cambridge-water.co.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 34 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: - [HTTP 404]

There is no robots.txt file uploaded on your site.

0 / 2

Sitemap: -

The site map address is not filled in the robots.txt file.

0 / 2

Achieved score:
5 / 11

Content analysis

Character set settings: utf-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 46 - 70 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: Cambridge Water | Cambridge Water

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: At Cambridge Water we deliver excellent water quality and secure and reliable water supplies supported by a first-rate customer experience to all customers and their communities.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>Save water and energy</h1>
<h1>Make a payment</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
               <h3>Household
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
               <h3>Business
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
               <h3>Developer
                    <h4>Most visited
                    <h4>Help & advice
                    <h4>I want to
     <h1>Save water and energy
     <h1>Make a payment
          <h2>Incidents In my area
               <h3>No incidents reported
          <h2>I'd like information on
          <h2>In the news View all news
               <h3>Ofwat's Final Determination on our 2025-2030 busin…
               <h3>Update on our water resources planning
               <h3>Premium offer for regenerative farmers
               <h3>Leadership change at Cambridge Water
               <h3>New sign language service available to customers
               <h3>Waterwise Water Night – 24 October 2024
               <h3>Can for the Cam shortlisted at Utility Week Awards…
               <h3>How we support our customers – National Customer S…
               <h3>What to do if you have a leak in your home
               <h3>Take part in 'Your water, your say'
               <h3>South Staffordshire Plc announces new Finance Dire…
               <h3>Update on Ofwat draft determination
               <h3>Cookie settings

The headings on your page are not in the correct order!

0 / 1

Number of headings: 31

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 31

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 101
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 19
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: -

Your page does not have the page icon filled in for Apple devices.

0 / 2

Paragraphs: Paragraphs contain text of 2599 characters. The length of all text on the page is 5324 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: '/tabs ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
16 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: <u>

Your page contains outdated HTML elements. Consider removing them.

0 / 1

Achieved score:
5 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 901

Well done! Your page contains enough words. There are '901' of words on the page.

2 / 2

The most common words on the page:
water | your | cookies | help | website | what | save | home | business | cambridge

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
water25x2x3x6x
your13x0x0x2x
cookies12x0x0x0x
help10x0x0x3x
website9x0x0x0x
what8x0x0x1x
save6x0x0x1x
home6x0x0x1x
business6x0x0x2x
cambridge5x2x1x2x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 11.2 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
/images/favicons/cambridgewater.ico1.2 kB
/css/cambridge-water-main.css65.2 kB
/css/CookiePopup.css2.7 kB
Linked script files
/js/pikaday/pikaday.js10.5 kB
/js/pikaday/pikaday.jquery.js2.0 kB
/js/counter/counter.js2.4 kB
/js/app.js3.2 kB
/js/add-white.js1.5 kB
/js/js.cookie.js3.0 kB
/js/jquery.cookie.js3.0 kB
/js/cookie-policy-notice.js1.6 kB
/js/gdpr-footer.js3.1 kB
/js/bootstrap.js22.5 kB
/_Incapsula_Resource?SWJIYLWA=719d34d31c8e3a6e6fffd425f7e032f3&ns=1&cb=45338131520.3 kB
Linked image files
/images/logos/cam-logo.svg3.4 kB
/images/logos/cam-monogram.svg2.0 kB
/images/icons/search-icon.svg1.5 kB
images/icons/make_a_payment_icon.png16.8 kB
/media/lcqlotth/450x2002.jpg55.9 kB
/media/1alaqwsb/2138822-cw-450x200-half-banner-bau-2-1.png82.1 kB
/media/kyxaicqk/gwf-web-promo.png86.7 kB
/media/nfyhna2m/your-water-your-say_promo_website_ssw_cam.png94.1 kB
/media/rzxlwqfp/_media_3412_lead_pipes_promo_website_ssw_cam.png73.9 kB
/media/egol5yh1/450x200.jpg51.5 kB
/media/wlsae4v4/moving_home_promo_website.png199.2 kB
/media/gucnbiat/difficulty_paying_promo_website_ssw_cam.png38.2 kB
/media/a0tdsfga/report_a_leak_promo_website.png89.4 kB
/media/pu1nkudq/website_promo_h2online2020_ssw_cam.png28.2 kB
/media/frvlcuyr/watermetersmatter_promo_website_ssw_cam.png50.6 kB
/media/5ynmfdtt/extra-help-2.png30.4 kB
/media/a2ifeptw/bills_promo_website_2020.png40.2 kB
/media/uyfd5tlj/assure_promo_website_ssw_cam.png93.3 kB
/media/4dhnpjsf/cambridge-water-employees-ofwat-final-determination-2024.jpg181.7 kB
/media/wgbip42k/cambridgeshire-chalk-stream.jpg271.4 kB
/media/u1gn5ool/wellington-boots-in-field.jpg157.7 kB
/media/fn3gvlj0/cam-logo-news.png45.4 kB
/media/s1jn214q/customer-on-laptop-using-sign-language.png53.0 kB
/media/2b4dkuyz/bathroom-taps-water-night-news.webp54.7 kB
/media/eu2lc41s/cam_news_1.png646.2 kB
/media/ec4ndn5t/customer-reading-their-bill-800x450.png583.2 kB
/media/0gllswxx/bathroom_tap_slow_water_flow.png397.5 kB
/media/0cxi1ool/cam_news_image_ywys.png493.2 kB
/media/2efnw1z1/news_thumbnail_fd_ssw_cam.png190.2 kB
/media/ao0jnpn2/update-on-our-draft-determination-cam-news-item.png561.8 kB
/images/logos/cam-logo-white.svg3.3 kB
TOTAL4 819.1 kB

Your page, including the source code, is 4 830.3 kB in size. Consider reducing the data transferred to display the page.

0 / 2

Number of requests: 45

Your page needs more than 30 of additional HTTP requests to load. Consider optimizing its number.

0 / 1

Achieved score:
2 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: Unused

Your site does not use GTM, consider using it.

0 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 101 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
2 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(33 / 65)
50.8 %