SEO test result

Last tested URL from domain aru.ac.uk:

Loading the page

URL address (destination address in case of redirection):
https://www.aru.ac.uk/

Retrieved from:
21. 12. 2024 05:26

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://aru.ac.uk' a 'https://www.aru.ac.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 22 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://www.aru.ac.uk/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://aru.ac.uk/sitemap.ashx

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
9 / 11

Content analysis

Character set settings: UTF-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 164 - 186 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: University courses at ARU | Anglia Ruskin University - ARU

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Boost your career with award-winning facilities and full support throughout your degree. Join ARU in Chelmsford, Cambridge, Peterborough or Writtle.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>ARU in Cambridge, Chelmsford and Peterborough</h1>
<h1>Open Days</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
               <h3>Courses
               <h3>Apply
               <h3>Discover
               <h3>Writtle College
               <h3>Explore
               <h3>Prepare
               <h3>Support
               <h3>Experience
               <h3>Studying at ARU
               <h3>Applying to ARU
               <h3>Arriving at ARU
               <h3>Postgraduate research
               <h3>Why research at ARU?
               <h3>Impact and case studies
               <h3>Institutes and groups
               <h3>Develop your business
               <h3>Develop your people
               <h3>Student and graduate talent
               <h3>Case studies and news
               <h3>Recent graduates
               <h3>Alumni
               <h3>Supporters
          <h2>Study with us
               <h3>Courses
               <h3>Apply
               <h3>Discover
               <h3>Writtle College
          <h2>Student life
               <h3>Explore
               <h3>Prepare
               <h3>Support
               <h3>Experience
          <h2>International
               <h3>Studying at ARU
               <h3>Applying to ARU
               <h3>Arriving at ARU
          <h2>Research
               <h3>Postgraduate research
               <h3>Why research at ARU?
               <h3>Impact and case studies
               <h3>Institutes and groups
          <h2>Business and employers
               <h3>Develop your business
               <h3>Develop your people
               <h3>Student and graduate talent
               <h3>Case studies and news
          <h2>Alumni and supporters
               <h3>Recent graduates
               <h3>Alumni
               <h3>Supporters
          <h2>News
          <h2>Events at ARU
     <h1>ARU in Cambridge, Chelmsford and Peterborough
     <h1>Open Days
               <h3>Search for a course
          <h2>Undergraduate degrees
          <h2>College courses
          <h2>Masters degrees
          <h2>Research programmes
          <h2>Explore our campuses
          <h2>Why ARU
          <h2>News
               <h3>Nurses deserve a big 'thank you' at Christmas
               <h3>Local businesses receive free digital boost
               <h3>ARU graduate named in New York Times top 10
          <h2>Research at ARU
          <h2>Cambridge and the Miners' Strike
          <h2>Events
               <h3>Schools and colleges taster events
               <h3>Exploring Impulsivity, Compulsivity & Hoarding
               <h3>The Value of Research for Music Therapy conference
          <h2>Footer
               <h3>About our University
               <h3>Our campuses
               <h3>Faculties
               <h3>Research institutes
               <h3>Quick links
               <h3>Get in touch

The headings on your page are not in the correct order!

0 / 1

Number of headings: 78

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 19

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 271
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 5
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: The page icon is filled in
Icon

Well done! Your page has the page icon filled in for Apple devices.

2 / 2

Paragraphs: Paragraphs contain text of 1186 characters. The length of all text on the page is 10448 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'render scripts ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
18 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
6 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 1496

Well done! Your page contains enough words. There are '1496' of words on the page.

2 / 2

The most common words on the page:
research | courses | support | college | postgraduate | with | student | students | your | international

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
research44x0x0x9x
courses20x1x0x3x
support18x0x1x2x
college16x0x0x3x
postgraduate16x0x0x2x
with16x0x1x1x
student16x0x0x3x
students15x0x0x0x
your15x0x2x4x
international14x0x0x1x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 20.4 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.aru.ac.uk/20.3 kB
/favicon.ico3.9 kB
/Assets/img/icons/favicons/favicon-32x32.png0.8 kB
/Assets/img/icons/favicons/android-chrome-512x512.png12.7 kB
/Assets/img/icons/favicons/apple-touch-icon.png2.3 kB
/bundles/globalcss?v=AmwpcH-OIGDgSDb6B9sqfb3C4Tu7FSljDL-reFbhSVU139.5 kB
/bundles/arustylescss?v=2DDRghTfq5ETgZUaW4j9cYAWEVrSh2XCr7atkyR9zrQ146.5 kB
Linked script files
/layouts/system/VisitorIdentification.js1.0 kB
/bundles/global_publishedmode?v=JQZ9fHpcWgSRKDrZvC2FnS6ui3ke-WtGW_ll4Wxr8JQ118.9 kB
/bundles/validation?v=Hxt7VehlhT0C3YTCeWsuGH4CrDVHQvDggVj0rJMifWo112.0 kB
Linked image files
/-/media/Images/900x576/student-group/two-students-outside-helmore-building_900x576.jpg66.1 kB
/-/media/Images/700x430/student-group/group-of-students-aru-peterborough_700x430.jpg44.0 kB
/-/media/Images/700x430/writtle-campus/further-education-three-students-with-books-in-grounds_700x430.jpg44.5 kB
/-/media/Images/700x430/student-group/chelmsford-grounds_700x430.jpg67.4 kB
/-/media/Images/700x430/student-group/humanities-students-library_700x430.jpg31.2 kB
/-/media/Images/119x119/icons/certificate_119x119.jpg1.2 kB
/-/media/Images/119x119/icons/star_119x119.jpg0.9 kB
/-/media/Images/119x119/icons/uni-building_119x119.jpg1.8 kB
/-/media/Images/119x119/icons/cv_119x119.jpg1.7 kB
/-/media/Images/119x119/icons/rosette2_119x119.jpg1.8 kB
/-/media/Images/119x119/icons/sunshine_119x119.jpg1.7 kB
/-/media/Images/834x556/news/Nurse-using-a-tablet.jpg18.2 kB
/-/media/Images/600x450/campuses/aru-peterborough-campus_600x450.jpg49.9 kB
/-/media/Images/834x556/news/Thea-Lu-web.JPG39.5 kB
/-/media/Images/700x430/homepage/glass-globe-on-rocks-louis-maniquet-unsplash_700x430.jpg31.7 kB
/-/media/Images/738-width/research/miners-strike/coal-not-dole-for-a-working-future_738.jpg45.1 kB
/-/media/Images/600x450/community-event/students-on-chelmsford-campus_600x450.jpg51.9 kB
/-/media/Images/700x430/homepage/from-self-control-to-clutter-illustration_700x430.jpg62.5 kB
/-/media/Images/600x450/community-event/guitar_600x450.jpg13.4 kB
TOTAL732.2 kB

Well done! Your page, including the source code, is a reasonable 752.7 kB size.

2 / 2

Number of requests: 29

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 271 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
4 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(45 / 65)
69.2 %

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Loading the page

URL address (destination address in case of redirection):
https://www.aru.ac.uk/

Retrieved from:
21. 12. 2024 05:26

Status code: 200

Well done! Your URL returns a successful HTTP status code.

1 / 1

Content type: text/html

Well done! Your URL returns content in HTML format.

1 / 1

Number of redirects: 1

Your URL is redirected 1 times to another URL! It is better for SEO to use URLs without redirects.

1 / 2

Protocol: https

Well done! The URL uses the encrypted HTTPS protocol.

1 / 1

Redirect to: Error

Obě adresy 'https://aru.ac.uk' a 'https://www.aru.ac.uk' jsou dostupné. Jedná se o duplicitní obsah, jednu z adres přesměrujte na druhou.

0 / 1

URL length: 22 of characters

Well done! Your URL is a reasonable length.

1 / 1

File robots.txt: https://www.aru.ac.uk/robots.txt

Well done! Your site contains a robots.txt file with the sitemap address filled in.

2 / 2

Sitemap: https://aru.ac.uk/sitemap.ashx

Well done! Your site contains a valid XML sitemap.

2 / 2

Achieved score:
9 / 11

Content analysis

Character set settings: UTF-8

Well done! Your page has the correct character set.

1 / 1

Meta tag position with character set: 164 - 186 B

Well done! The character set settings are located in the first 1024 bytes of your page.

1 / 1

Language: en

Great! Your page is set to the language used.

1 / 1

Meta title: University courses at ARU | Anglia Ruskin University - ARU

Well done! Your page has set a reasonably long headline.

2 / 2

Meta description: Boost your career with award-winning facilities and full support throughout your degree. Join ARU in Chelmsford, Cambridge, Peterborough or Writtle.

Well done! Your page has set a reasonably long meta description.

2 / 2

H1 heading:
<h1>ARU in Cambridge, Chelmsford and Peterborough</h1>
<h1>Open Days</h1>

Your page contains multiple H1 headings. It is best for SEO if the page contains just one H1 heading.

1 / 2

Order of headings:
               <h3>Courses
               <h3>Apply
               <h3>Discover
               <h3>Writtle College
               <h3>Explore
               <h3>Prepare
               <h3>Support
               <h3>Experience
               <h3>Studying at ARU
               <h3>Applying to ARU
               <h3>Arriving at ARU
               <h3>Postgraduate research
               <h3>Why research at ARU?
               <h3>Impact and case studies
               <h3>Institutes and groups
               <h3>Develop your business
               <h3>Develop your people
               <h3>Student and graduate talent
               <h3>Case studies and news
               <h3>Recent graduates
               <h3>Alumni
               <h3>Supporters
          <h2>Study with us
               <h3>Courses
               <h3>Apply
               <h3>Discover
               <h3>Writtle College
          <h2>Student life
               <h3>Explore
               <h3>Prepare
               <h3>Support
               <h3>Experience
          <h2>International
               <h3>Studying at ARU
               <h3>Applying to ARU
               <h3>Arriving at ARU
          <h2>Research
               <h3>Postgraduate research
               <h3>Why research at ARU?
               <h3>Impact and case studies
               <h3>Institutes and groups
          <h2>Business and employers
               <h3>Develop your business
               <h3>Develop your people
               <h3>Student and graduate talent
               <h3>Case studies and news
          <h2>Alumni and supporters
               <h3>Recent graduates
               <h3>Alumni
               <h3>Supporters
          <h2>News
          <h2>Events at ARU
     <h1>ARU in Cambridge, Chelmsford and Peterborough
     <h1>Open Days
               <h3>Search for a course
          <h2>Undergraduate degrees
          <h2>College courses
          <h2>Masters degrees
          <h2>Research programmes
          <h2>Explore our campuses
          <h2>Why ARU
          <h2>News
               <h3>Nurses deserve a big 'thank you' at Christmas
               <h3>Local businesses receive free digital boost
               <h3>ARU graduate named in New York Times top 10
          <h2>Research at ARU
          <h2>Cambridge and the Miners' Strike
          <h2>Events
               <h3>Schools and colleges taster events
               <h3>Exploring Impulsivity, Compulsivity & Hoarding
               <h3>The Value of Research for Music Therapy conference
          <h2>Footer
               <h3>About our University
               <h3>Our campuses
               <h3>Faculties
               <h3>Research institutes
               <h3>Quick links
               <h3>Get in touch

The headings on your page are not in the correct order!

0 / 1

Number of headings: 78

Your page contains more than 20 of headlines.

0 / 1

Length of headings: OK

Well done! Your page contains only reasonably long headlines.

1 / 1

Number of pictures: 19

Well done! Your page contains pictures.

1 / 1

Number of pictures without description: OK

Well done! All the images on your page have a filled in caption (alt attribute).

1 / 1

Number of links:
  • Number of internal follow links: 271
  • Number of internal nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of links:
  • Number of external follow links: 5
  • Number of external nofollow links: 0

Well done! Your site contains a good amount of internal follow links.

2 / 2

Number of iframe tags: 1

Your page contains iframe tags, consider replacing them.

0 / 1

Page icon: The page icon is filled in
Icon

Well done! Your page has filled in the page icon.

1 / 1

Page icon for Apple: The page icon is filled in
Icon

Well done! Your page has the page icon filled in for Apple devices.

2 / 2

Paragraphs: Paragraphs contain text of 1186 characters. The length of all text on the page is 10448 characters.

Less than half of all text on the page is in paragraphs. Consider using paragraphs for text placement.

0 / 1

Redundant content: The page contains content in the comments: 'render scripts ...'.

There is redundant content in the comments section of the page. Please consider removing this redundant content.

0 / 1

Achieved score:
18 / 24

HTML 5

Using HTML 5: OK

Well done! Your page uses the HTML 5 standard.

1 / 1

Using headers: OK

Well done! Yours contains the header.

1 / 1

Use of footers: OK

Well done! Yours contains a footer.

1 / 1

Using navigation: OK

Well done! Yours includes navigation.

1 / 1

Division of content into sections: OK

Well done! Yours has the content divided into sections.

1 / 1

Obsolete elements: -

Well done! Your page does not contain any outdated HTML elements.

1 / 1

Achieved score:
6 / 6

Tags for social networks

Language settings: -

Your page does not have the correct tag value for the page language!

0 / 1

Content type settings: -

Your page does not have the correct tag value for the page content type!

0 / 1

URL settings: -

Your page does not have the correct tag value for the page URL!

0 / 2

Page Title: -

Your page doesn't have the correct page title tag value!

0 / 2

Page description: -

Your page does not have the correct tag value for the page description!

0 / 2

Setting the cover image: -

Your page does not have the correct tag value for the page title image!

0 / 2

Achieved score:
0 / 10

Keyword analysis

Number of words per page: 1496

Well done! Your page contains enough words. There are '1496' of words on the page.

2 / 2

The most common words on the page:
research | courses | support | college | postgraduate | with | student | students | your | international

The most common words on your site should include your keywords.

1 / 1

Keyword consistency:
total numberin the captionin the descriptionin the headings
research44x0x0x9x
courses20x1x0x3x
support18x0x1x2x
college16x0x0x3x
postgraduate16x0x0x2x
with16x0x1x1x
student16x0x0x3x
students15x0x0x0x
your15x0x2x4x
international14x0x0x1x

In the table you will find a list of words that might be worth considering adding to the title, description or headings.

0 / 0

Achieved score:
3 / 3

Loading resources

Using gzip compression: The web server uses gzip compression

Well done! Your server uses gzip compresses.

1 / 1

Page size: 20.4 kB

Well done! Your page is a reasonable size.

1 / 1

Files to load:
Linked files
https://www.aru.ac.uk/20.3 kB
/favicon.ico3.9 kB
/Assets/img/icons/favicons/favicon-32x32.png0.8 kB
/Assets/img/icons/favicons/android-chrome-512x512.png12.7 kB
/Assets/img/icons/favicons/apple-touch-icon.png2.3 kB
/bundles/globalcss?v=AmwpcH-OIGDgSDb6B9sqfb3C4Tu7FSljDL-reFbhSVU139.5 kB
/bundles/arustylescss?v=2DDRghTfq5ETgZUaW4j9cYAWEVrSh2XCr7atkyR9zrQ146.5 kB
Linked script files
/layouts/system/VisitorIdentification.js1.0 kB
/bundles/global_publishedmode?v=JQZ9fHpcWgSRKDrZvC2FnS6ui3ke-WtGW_ll4Wxr8JQ118.9 kB
/bundles/validation?v=Hxt7VehlhT0C3YTCeWsuGH4CrDVHQvDggVj0rJMifWo112.0 kB
Linked image files
/-/media/Images/900x576/student-group/two-students-outside-helmore-building_900x576.jpg66.1 kB
/-/media/Images/700x430/student-group/group-of-students-aru-peterborough_700x430.jpg44.0 kB
/-/media/Images/700x430/writtle-campus/further-education-three-students-with-books-in-grounds_700x430.jpg44.5 kB
/-/media/Images/700x430/student-group/chelmsford-grounds_700x430.jpg67.4 kB
/-/media/Images/700x430/student-group/humanities-students-library_700x430.jpg31.2 kB
/-/media/Images/119x119/icons/certificate_119x119.jpg1.2 kB
/-/media/Images/119x119/icons/star_119x119.jpg0.9 kB
/-/media/Images/119x119/icons/uni-building_119x119.jpg1.8 kB
/-/media/Images/119x119/icons/cv_119x119.jpg1.7 kB
/-/media/Images/119x119/icons/rosette2_119x119.jpg1.8 kB
/-/media/Images/119x119/icons/sunshine_119x119.jpg1.7 kB
/-/media/Images/834x556/news/Nurse-using-a-tablet.jpg18.2 kB
/-/media/Images/600x450/campuses/aru-peterborough-campus_600x450.jpg49.9 kB
/-/media/Images/834x556/news/Thea-Lu-web.JPG39.5 kB
/-/media/Images/700x430/homepage/glass-globe-on-rocks-louis-maniquet-unsplash_700x430.jpg31.7 kB
/-/media/Images/738-width/research/miners-strike/coal-not-dole-for-a-working-future_738.jpg45.1 kB
/-/media/Images/600x450/community-event/students-on-chelmsford-campus_600x450.jpg51.9 kB
/-/media/Images/700x430/homepage/from-self-control-to-clutter-illustration_700x430.jpg62.5 kB
/-/media/Images/600x450/community-event/guitar_600x450.jpg13.4 kB
TOTAL732.2 kB

Well done! Your page, including the source code, is a reasonable 752.7 kB size.

2 / 2

Number of requests: 29

Well done! Your page needs a reasonable number of requests to load.

1 / 1

Achieved score:
5 / 5

Other

Responsiveness: It is responsive

Well done! Your page is responsive and uses the viewport meta tag.

1 / 1

Using schema.org: Unused

Your site does not use schema.org, consider using structured data.

0 / 2

Using Google Tag Manager: It is used

Well done! Your site uses GTM.

2 / 2

Links to error pages: Excludes
Note: Only 30 of randomly selected internal links were tested. Your page contains 271 of internal links.

Well done! Your page does not contain links to error pages.

1 / 1

Achieved score:
4 / 6

SEO test result

View the SEO test log Download the SEO test report
Achieved score:
(45 / 65)
69.2 %